I have been looking for some details about ways to levitate my Facebook marketing for a while. On my quest, I dicsovered an interesting book, Facebook Marketing: Levarage social media to grow your business.

The book contains most of the stuff I expected, everything from creating an interesting profile in order to get attention, to Facebook groups, pages, events and “traditional” Facebook advertising.

I am not sure if I expected to find more advanced marketing techniques, hidden techniques that only a few professional marketers where using or not. What the book contains is more of an overview of everything that’s related to Facebook marketing. So, if you are not new to Facebook marketing, I don’t think you’ll find any real secrets throughout this book. On the other hand, you’ll find interesting tutorials on almost any Facebook related topic.

The most exciting quality of the book is regarding the level of details of the tutorials. Each tutorial is very descriptive, and includes many screenshots. It’s really hard not to understand what Steven Holzner (the author) is explaining.

As I just stated, I didn’t really get any surprises reading about Facebook marketing. The closest I came to something unsuspected was when I read about how to use the Facebook marketplace. It was not really a surprise though. It was more like the information was so detailed, that I actually started thinking about using the Facebook marketplace in a different way than I have thought about before.

If you want an overview of close to everything you can possibly do when it comes to Facebook marketing, then, I recommend that you get yourself a copy of this book.

Contents:

1. Targeting your profile
2. Facebook groups
3. Creating your own pages
4. Hosting your own facebook events
5. Introducing advertising
6. Optimizing and monitoring your advertising
7. Using the marketplace
8. Beacon, polls, and networks
9. Facebook applications
10. Developing your own applications